Job Description - Marketing Automation Executive
The Marketing Automation Executive will support our central B2B marketing team by assisting in the creation, execution, and optimisation of email marketing campaigns. This role is essential in helping to engage our audience through targeted email content, driving sales, and enhancing customer loyalty.
The primary objective of the Marketing Automation Executive is to assist in executing impactful email marketing strategies that effectively reach and engage our target audience, driving conversions and fostering customer retention. This role involves supporting the entire email marketing process, from concept development to execution and analysis, ensuring each campaign aligns with our broader marketing objectives and brand voice.
Journey Building:
Campaign Development and Execution:
Performance Analysis and Reporting:
Collaboration and Integration:
Campaign Scheduling and Management:
Compliance and Best Practices:
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