The Economist Group has enjoyed industry leading growth over the last five years powered by major investments in digital platforms, 1st party data, premium online video and content marketing. Among these investments are our weekly Digital Edition, our daily smartphone app Espresso and our programmatic buying platform. The Economist’s content marketing, research and sponsorship business has been producing high quality, custom thought leadership content for over 25 years and is an integral part of The Economist Group’s growth strategy. On social media, we are the 4th most followed brand, with over 30 million social media followers.
Editorially we continue to be a trusted filter and smart guide for the “Globally Curious” - Senior Business Decision Makers, Opinion Leaders, Technologists and Policy Makers. The “Globally Curious” are also a highly desired demographic for brands selling products and services to high net-worth individuals. As a global organization with offices in every major market, The Economist Group provides countless opportunities to grow and learn across regions and disciplines.
To capitalize on our growing readership, high-growth content business and future investments in the brand, The Economist Group is adding to our integrated solutions team in NYC. Currently we are seeking a talented content and advertising sales executive whom will report to the Director, Technology Industry, Americas, and will effectively manage all aspects of their given Technology industry-focused territory – understanding their clients business, building & managing relationships while understanding the competitive market to drive new business opportunities.
In the role you would be expected to:
To succeed in the role you must have:
To succeed you will be able to demonstrate: