The Economist Group is the leading source of analysis on international business and world affairs. We deliver our information through a range of formats, from newspapers and magazines to conferences and electronic services. What ties us together is the objectivity of our opinion, the originality of our insight and our advocacy of economic and political freedom around the world.
Currently we are seeking an Online Advertising Campaign Associate who will be responsible for booking, delivering, and reconciling all online campaigns, across all delivery platforms (On and Off-Domain) in their respective vertical.
This role is a one year, entry level contract assignment supporting our Advertising Operations team. If you have an interest in advertising technology, including learning about and how to utilize different types of analytics and the digital tools used in the context of advertising, then please submit your resume and cover letter.
How you will contribute:
Provide sales team with product, pricing, and inventory insight across all platforms
Setup proposals in our order management system
Ensure the media plan presented is compliant from inventory and pricing perspectives as well as the Economist creative guidelines, and meets overall client objectives
Be the sales team's first point of contact for any questions or concerns regarding inventory, delivery, and billing
Proactively review campaigns assets (Creatives, I.Os and tags), identify potential errors, and troubleshoot as necessary
Proactively manage campaign delivery to minimize revenue loss due to under delivery across all platforms
Setup new products and packages in the order management tool
Interact with agency/client to ensure precise delivery of advertising campaigns
Recommend and implement optimizations based on campaign performance and inventory availability
Hold a detailed understanding of inventory and advise the business on how to drive the most yield out of inventory across all platforms
Assist the sales teams with booking requests (providing alternative options to close deals) during high sell through phases
Provide business reporting, as required, to help make product and pricing decisions
Oversee billing and reconciliation process for assigned campaigns
To succeed in the role you must have:
To succeed in the role you will be able to demonstrate: