Community and Content Coordinator - Sustainability & World Ocean Initiative

Job Locations United Kingdom-London
ID
2021-7535

Introduction

The Economist Group logo

 

The Economist Group is the leading source of analysis on international business and world affairs. We deliver our information through a range of formats, from newspapers and magazines to conferences and electronic services. What ties us together is the objectivity of our opinion, the originality of our insight and our advocacy of economic and political freedom around the world.

 

We are recruiting a Community and Content Coordinator for a new sustainability hub that brings together the work of The Economist Group’s sustainability-related policy & thought leadership work and its events in this space. This includes the World Ocean Initiative (https://www.woi.economist.com/). The successful candidate will be responsible for engaging, and cultivating the audience for our work in sustainability among national and international policymakers, the private sector and civil society. We have a strong sustainability community around us already from our sustainability coverage as well as major events, such as our flagship World Ocean Summit (https://events.economist.com/world-ocean-summit/), and we are determined to expand this significantly over the coming years.

 

This unique role would best be filled by an ambitious and dynamic content and community coordinator with strong editing and writing skills, digital expertise and an in-depth knowledge (or a strong interest) in: sustainability; the ocean; and the intersection of science, policy and the economy. The role reports to the Head of the World Ocean Initiative, and is initially remote but will be based in London (flexible working arrangements can be discussed).

Accountabilities

How you will contribute:

 

  • Commission, edit and write articles, blogs and other content within the focus areas defined by the head of the World Ocean Initiative, practice lead for sustainability, climate change and natural resources or other manager(s). This includes soliciting and editing submissions or guest blogs from notable authors, journalists and analysts within and outside The Economist Group;
  • Build and engage a community of stakeholders from business, government and civil society around ocean-related and other sustainability topics. This includes owning, managing and developing the editorial content for social media channels, newsletters and websites as well as conducting organic and paid social media campaigns;
  • Ensure all content remains within the strategic aims of the World Ocean Initiative and the wider sustainability, climate change and natural resources practice, reflects the activities of sustainability-related Economist events, and is to the high editorial standards expected of The Economist brand;
  • Oversee the production of visual and/or audio assets. Diversify content to include audiovisual content such as videos, infographics and data visualisations. Publish regular visual content, in addition to any films in The Protectors Ocean Series. 
  • Work closely with the Events marketing and programming teams to ensure a smooth integration of relevant content from the sustainability, climate change and natural resources practice and the World Ocean Initiative with relevant events such as the World Ocean Summit, Climate Risk Summit and Sustainability Summit. 
  • Develop and own a series of proactive editorial projects (sponsored or unsponsored) that can generate significant media attention and have the potential to boost the credibility of the World Ocean Initiative and the wider sustainability, climate change and natural resources practice. This could include both research projects and event concepts.
  • Support the commercial success of the World Ocean Initiative and sustainability programmes by contributing to the development of new commercial products. Generate and maintain a list of ideas for sponsored content, in cooperation with the head of the World Ocean Initiative, practice lead for sustainability, climate change and natural resources or other manager(s) as well as the commercial teams.
  • Contribute to a better understanding of our audience by analysing the content type, subject coverage and website functionality that resonate with the audience.
  • Regularly contribute to the optimisation of the website, in close liaison with our Digital Production & Strategy team.

Experience, skills and professional attributes

The ideal skills for this role are:

 

  • Educated to degree level, social sciences preferred
  • Strong research, writing, editing and author-management skills, particularly for high-level audiences and online
  • Strong understanding of audience-building and community engagement online and for events, including execution of social media campaigns
  • In-depth knowledge or strong interest in sustainability (ideally including ocean sustainability)
  • Project management skills
  • Knowledge of digital marketing and online audience development
  • An ability to bring fresh ideas and a disciplined approach to building this audience
  • A track record of working autonomously and behaving both as an effective leader and positive team player within a highly matrixed and geographically diverse organisation
  • Proven track record of building strong working relationships with senior stakeholders and leaders across business, editorial, subject-matter-expert, government and non-profit sectors

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