The Economist Group is the leading source of analysis on international business and world affairs. We deliver our information through a range of formats, from the newspaper to conferences, business information and electronic services. What ties us together is the objectivity of our opinion, the originality of our insight and our advocacy of economic and political freedom around the world.
The audience team is at the heart of this strategy. It publishes content to social-media accounts with nearly 60m followers, through a growing portfolio of newsletters, and via push alerts to our apps. It assists the newsdesk with the management of our website, as well as seeking opportunities to reach new audiences and increase engagement among existing subscribers.
The Economist’s videos give authoritative insight and opinion on international news, politics, business, finance, science, technology and the connections between them. We are also producing long-form films and documentaries, and our YouTube channel has more than 2m followers.
The Economist is looking for a Digital Video Producer to join their audience team in London. The digital video producer will act as a bridge between our films department, our social-media editors, our digital and print news operations, and our graphic designers. They will cut down and customise Economist documentaries for platforms such as Facebook, Instagram, Twitter and LinkedIn, along with our own website and app, so they reach the right people in the right format at the right times.
They will seek opportunities to promote our journalism in innovative ways. They will use video to reach new audiences and increase engagement among our existing followers, and identify appropriate onward journeys to our own products. And they will play a key role in the roll-out of our strategy for video across both our own digital products and third-party platforms.
How to Apply:
Applicants should explain in 400 words The Economist’s current video presence on key social-media channels, such as YouTube, Instagram, Facebook, Twitter and TikTok, and ways in which you feel it could be improved. This assessment is the most important part of the application, so make sure you explain your proposals thoroughly and clearly. We will read it blind, without seeing your name or your experience. Only if what is written fits with what we are looking for will we examine the accompanying material.
In addition to completing this assessment, please attach your CV, a cover letter and a link to your portfolio, including five examples of your previous digital video work.
Your assessment, CV, portfolio and cover letter should be sent to firstname.lastname@example.org. The closing date is Sunday October 31st 2021. All applicants must already hold the right to live and work in the United Kingdom without the need for any further visa-application process. The salary will be in the region of £35,000, dependent upon experience.
How you will contribute:
The ideal skills for this role are: