Programming & Content Lead, Custom Events (MEA)

Job Locations AE-Dubai | United Kingdom-London


Economist Impact 2021 Logo

The Economist Group is the leading source of analysis on international business and world affairs. We deliver our information through a range of formats, from newspapers and magazines to conferences and electronic services. 


The Economist Events business is the award winning, leading provider of international forums for senior executives seeking new insights into strategic issues. These meetings include industry conferences, management events and government roundtables held around the world. Each meeting organised by the events teams delivers objective and informed analysis. Meetings provide unusually high-level forums where senior executives can gain insights, exchange views and compare strategies.


Currently we are seeking a Middle East and Africa Programming & Content Lead for The Economist's Custom Events business in the region to lead the development and delivery of bespoke events in the region. The role will be responsible for developing original ideas, working closely with commercial teams to develop business and pitch programmes, managing a team of permanent and temporary content creators and ensuring the high-quality delivery of client-focused content. 


How you will contribute:   

  • Work closely with the global head of content & programmes to develop and apply the custom events' content strategy in the Middle East and Africa
  • Lead content development and execution of the custom business' Middle East and Africa portfolio of events
  • Apply best practice commercial event programming techniques and KPIs to your own event production, inc. lead times, research, key milestones, commercial relationships to reach event goals
  • Create original, engaging content to meet client objectives in adherence to editorial and best-practice guidelines
  • Ensure that the recruitment of exceptional, high-calibre speakers reflect the standing of The Economist's brand
  • Work with sales, programming and marketing to find workable solutions to meet the requirements of both our clients and delegates for events in the region
  • Serve as a central point of contact on regional proposals and contracts
  • Develop effective relationships with key regional internal stakeholders, both editorially and commercially, to raise the profile and support the growth of custom events   

Experience, skills and professional attributes

The desirable skills for this role include:   

  • Direct Middle East and Africa event and content experience
  • Previous work experience within a commercial events business with experience in content creation, editorial or a related field
  • Demonstrable track record of developing event programmes to deadlines and delivering to milestones and budget 
  • Demonstrable ability to develop effective relationships with senior industry professionals
  • Demonstrate strong commercial acumen and client management skills
  • Keen understanding of The Economist position in the market, editorial approach and knowledge of the range of topics it covers
  • Exceptional writing and editing skills and the ability to understand and distil information quickly
  • Ability to multi-task with solid organisation and time-management skills and ability to mentor, nurture and develop young talent  
  • Team player who collaborates and inspires 


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